YouTube is cutting the price of NFL Sunday Ticket for its Premium subscribers this season. Eligible YouTube Premium members in the United States can now buy the full package for $204 for the year, according to YouTube’s own support documentation.
NFL Sunday Ticket Pricing and Eligibility
The discount brings NFL Sunday Ticket down from its standard price, and it runs only until October 31, 2026. Subscribers who want NFL RedZone alongside it can add that for another $42.
Not every YouTube Premium member qualifies. Google’s support page lays out four conditions:
- Active membership: You need a paid YouTube Premium subscription in good standing.
- New subscriber only: You must not have purchased NFL Sunday Ticket before.
- Billing method: The purchase has to go through YouTube’s own billing, not Google Play or Apple’s iOS billing.
- Location: You must be in the United States or Washington, D.C.
Once you commit, you are committed for the season. YouTube’s help page states plainly: “There are no refunds or cancellations permitted mid-season.”
Why the Fine Print Matters
That no-refunds clause is worth reading twice before you check out. A discounted Sunday Ticket is still a full-season purchase, not a monthly toggle. If your team gets eliminated early, there is no walking it back once the season starts.
The billing-method restriction is also easy to miss. Buy Sunday Ticket while set to bill via the App Store or Google Play, and you won’t get the discounted rate. Google only applies it to purchases made directly through YouTube’s own payment system.
How to Claim the Discount
Eligible members can check for the offer inside the YouTube app or on youtube.com, under the NFL Sunday Ticket purchase page, before the October 31 cutoff. The eligibility rules are Google’s own and enforced automatically at checkout, so there’s no separate promo code to apply.
Source: YouTube Help
