The Oura Ring 4 is down to $249 on Amazon US, $100 below its $349 list price. That’s 29% off last year’s model, and The Verge calls it the first big discount since July.
When we checked on November 13, Amazon listed the silver model in size 8 at $249.00, shipped and sold by Amazon.com. Prices vary by size and color. Deal prices can change or end without notice, so check the price before you buy.
Oura Ring 4 deal: prices and options
- Amazon US: from $249, on most silver and black models in sizes 8 to 13, per The Verge
- Best Buy and Target: also $249, per The Verge
- Midnight (deep blue): $279, a Best Buy exclusive
- Sizing kit: $10, with a $10 credit toward a ring
This price matches last year’s deal rather than beating it. A Slickdeals thread shows the same $249 at Amazon on November 20, 2025. If you passed on it then, this is the same price coming back.
Oura Ring 4 or Oura Ring 5?
The newer Oura Ring 5 is lighter and thinner. According to The Verge, it uses the same sensors and software as the Ring 4. If a slimmer band isn’t a priority, the older ring gets you the same tracking for less.
The Ring 4 works with both Android phones and iPhones. Oura has kept adding features through software, such as Cardio Effort and automatic VO2 max estimates.
The subscription you’ll still pay
The $249 isn’t the whole cost. Oura’s full feature set needs a membership, at $5.99 a month or $69.99 a year, according to The Verge. Two years on the annual plan adds about $140 on top of the ring.
Factor that in before comparing the Ring 4 with trackers that don’t charge a monthly fee. If you’re sure of your size, the $249 price is a solid entry point. If not, the $10 sizing kit pays for itself through the credit.
Source: The Verge
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